Faculty of Public Relations, Advertising & Integrated Marketing

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Browsing Faculty of Public Relations, Advertising & Integrated Marketing by Author "Amissah, Eunice Fay"

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    Sustainable Tourism in Africa
    (Elgar Publishing, 2023-05-16) Mensah, Kobby; Amissah, Eunice Fay; Nutsugah, Noel
    This chapter examines the increasing concerns surrounding sustainable tourism in Africa, emphasising its influence on socio-economic progress and the well-being of the local communities that host tourist attractions. Additionally, the chapter sheds light on the important players involved in sustainable tourism, as well as the sector’s policies, challenges, and prospects. The chapter concludes that for tourism to be sustainable, National Tourism Organisations must adopt policies that balance the ambitions of present visitors with the protection and promotion of tourist destinations. Again, National Tourism Organisations must work to strengthen pricing control, improve internet connection, security, and safety, as well as accessible transportation, since these are just some of the variables that might jeopardise Africa’s sustainable tourism.