Internal Communication, A Tool for Organizational Performance: A Case of the Ghana Revenue Authority

Abstract

Communication is one of the most dominant and important activities in organizations. Fundamentally, relationships grow out of communication and the functioning and survival of organizations is based on effective relationships among individuals and groups. Based on the above, this study looks at the extent of internal communication in the Ghana Revenue Authority (GRA) and its effects on organizational performance. The research employed a hybrid approach with qualitative methodological approach where self-administered questionnaire was used to solicit detailed information from respondents. The findings reveal multiplicity of channels being used depending on the type of communication that takes place within the organization. Preference for traditional media outweighed new media due to the organization's structure and its nature of operations. However, with the advent of new media, a blend of both old and new media of communication is considered appropriate in achieving the goal of the organization as well as providing timely information and fostering a culture of two-way communication to enable employees at all levels openly share ideas, opinions and suggestions.