Department of Journalism & Media Studies

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Transnationalisation of Telenovelas: How Women in Accra Shape their Local Identities in Response to Aspects of the Latin American Version of Soap Operas
(UniMAC-GIJ, 2015-06) Ahiabor, Gabriel Kodjo
Soap operas have come to stay with the Ghanaian media, especially, television stations. It is for this reason that proper attention needs to be given as far as airing these programmes are concerned. This study was generally aimed at investigatinghow transnationalisation of telenovelas is eroding the fibres of the Ghanaian culture. Specifically, it sought to find out the extent of attention given to soap operas by the Ghanaian media, televisions in this regard, examined the impact of these operas on the Ghanaian culture and ascertained the transnationalisation dimension of the operas and globalisation and commercialisation on the item oftmth. The probability sampling method was used in obtaining the required data from the 250 respondents, with majority being females whose ages ranged between 18 and 60 years. The data were subsequently analysed using the numeric tables, graphs and charts. The findings from the study have revealed that the media was contributing largely to the general destmction of the Ghanaian cultme. It was also realised that the media was giving too much attention to the broadcasting of soap operas across the country, with less attention given to the local movies. In view of the fact that the media had recognised that women were large consumers of soap operas, they would continuously televise the programme to meet their demands. This, to all intents and purposes has gone a long way to increase the commercialisation aspect of telenovelas since such programmes attract a lot of advel1isements from large companies and institutions. Consequently, it was revealed that women were losing touch with their Ghanaian culture.
Rebranding and its Effects on Profit: A Case Study of Airtel Ghana
(UniMAC-GIJ, 2015-09) Dwomoh-Agyemang, Kwame
Rebranding is often necessitated by the desire to create value for a brand that is becoming obsolete or due to a change in ownership of an organization as the new owner seeks to portray the organization differently. This study examined rebranding in Ghana with Airtel Ghana as a case study. In depth interviews were conducted with four informants of Airtel Ghana to understand the rationale behind their decision to rebrand Airtel. The study took a critical look at the process according to the following thematic areas: Rationale for rebranding, Process of Rebranding, Benefits and impact of Rebranding. The research showed that the primary reasons behind Airtel' s decision to rebrand were borne out of the need to synchronize the brand with moving times with the youthful population as a core focus. Also, the desire for a fresh start with a strong brand that is in sync with latest technology played a major role. The study found that branding has enormous influence on brand performance as it increases brand awareness, sales and the firms overall profitability. The research also revealed that there were internal and external processes concerning rebranding which is consistent with best practices which suit a rebranding profile. Some of the recommendations put forward by the study include the fact that research is key in every rebranding process. Also organizations should ensure that the migration from one brand to the other is not abrupt but rather a gradual change over as companies risk losing loyal customers with an abrupt change as it must be well planned and re-planned with the necessary strategies long before implementation or launch time to ensure a smooth process.
Adolescent-Parents Communication on Sexuality in the Context Of HIV/AIDS
(UniMAC-GIJ, 2015-09) Essah, Naa Korkoi
The dissertation examined adolescent - parents' communication in the context of HIV/AIDS. It sought to bring to light whether the upsurge of HIV I AIDS and other sexually transmitted diseases has made parents responsible for educating their adolescent children on sexuality. The study was occasioned by the epidemiological data which indicated that about half of all global HIV infections occur in young people. This has awakened the fight against HIV/AIDS infections and sexually transmitted diseases in general. Recent studies have indicated that adolescent share information about sexuality more within peers than with parents. However little is known about whether parents are making the efforts of communicating with their adolescent children on sexuality. This study examined this issue. The study adopted a qualitative method with participants being selected thought the purposive criterion sampling. Data were obtained through in-depth interviews with two (2) adolescents children aged 16-19; a boy and a girl respectively with two parents but were not the biological parents of the adolescents interviewed. The results indicated that parents are making the effort of introducing sexuality communication in the home although the adolescent feel they should be taught more or given more detailed information on sexuality. The main issues discussed were pubertal changes, HIV/AIDS and teenage pregnancy. The fact on HIV transmission was discussed in elaborate detail in most families. In sexuality discussion however, parents referred to sexual activities by using vague words and impressions. Discussions were mostly initiated by parents rather the adolescent. This study is different from previous Ghanaian studies on the subject because it has brought to light that Ghanaian parents in Odumase -Krobo are making efforts or attempts in communicating on sexuality issues with their adolescent children. It also brought to light that parent have favourable attitudes towards talking about sexuality and all of them communicated to some extent with their children. It is suggested that parents should start sexuality discussions early to avoid embarrassment in the introduction of the topic when the children reach puberty or adolescents.
Usage of Social Media For News Gathering by Journalists at Graphic Communications Group Limited (GCGL)
(UniMAC-GIJ, 2015-10) Frimpong, Enoch Darfah
The study's aim was to determine the usage of social media for news gathering by journalists at Graphic Communications Group Limited (GCGL). It was designed using the survey method to investigate the influence of social media in the newsroom as well as the organization's attitude towards social media use in line with global trends where social media over the last ten years has seen a significant influence on the way in which news is reported and digested by all parties within journalism, with traditional journalists taking on a developed role utilising social media as both a way to deliver and to promote their work. The findings revealed that majority journalists at Graphic (94.3%) and their organization were largely open to using social media as part of their news processes however half of them (57.9%) thinks that social media negatively affects journalistic standards noting that social media had to an extent impacted on the way they go about their work. The majority (82.6%) were also of the opinion that social media had affected gatekeeping.
Improving Internal Communication at the Ghana Institute of Journalism
(UniMAC-GIJ, 2015-10) Bannah, Daniel Ebo
Communication is seen as a functional prerequisite for the viable existence of any well meaning organization. Since creation, conununication has remained the bedrock of development in almost all spheres of life, however, the growing ambit of the subject has been very evident over the last half of the previous century and one category of communication that has widely gained scholarly attention internal communication within institutions and the corporate organisations. The study therefore seeks to examine the internal communication challenges of the Ghana Institute of Journalism (GlJ), with regard to management and students relationship as far as information flow is concerned and an attempt to solve the problem. The research followed a qualitative method approach where data were collected through questionnaire and telephone interview among the varied respondents made up of students, lecturers, staff and parents of GIJ. The GIJ will remain the point of focus for data collection hoping the adoption of the recoInluendations will improve the situation. The study was more of a descriptive design with its analytical conclusions inductively drawn from the GIJ campus experience. In order to achieve the aim of the research, data were collected by primary and secondary methods using principal data collection mechanisms like questionnaire, one-on-one, telephone and focus group interviews. A sample size of fifty (n=50) served as a representative of the hetrogeneous target population of 1,000. The data collected were analysed and presented in the form of tables narrations. It was realized that the main factors that led to the problem of weak communication lines were lack of defined internal communication patterns, duplication of roles and responsibilities, and unclear managerial regulations.
The Integration of Old and New Media in Ghana: A Study of Public and Private Media Organisations
(UniMAC-GIJ, 2015-10) Awity, Candida
This study examines the integration of the old and new media in Ghana \vith the aim to establish why the need for integration, their existing forms, and views of media organizations, impact and possible future scenarios of the integration. The following media houses: GTV, UNIIQ FM, JOY FM, TV3, DAILY GRAPHIC and DAILY GUIDE were selected because of their dominance of the Ghanaian media landscape. From these houses, twenty one (21) respondents were purposively sampled. They comprised of four (4) program managers, two (2) editors and fifteen (15) journalists. The rationale used in their selection was mainly due to their involvement in the use of new media in carrying out their work, the supervisory roles they played in terms of the work of journalists and the input they made in enhancing news stories or content. Interview guide was used for gathering data. The major findings are that, viewership and access to news is now mobile and forms the integration is taking are the use of Internet, Social media tools, SMS (Text Messaging) and Telephony in the media landscape. The integration is an enhancer rather than a threat to old media, helping broaden the frontiers of media houses with a future challenge of making available relevant stories that are not at the disposal of audience. This is so because the audience already has access to new media platforms.
Perception and Use of Radio in the Information Age - A Survey of Accra Academy and Accra Girls' High Schools in Ghana
(UniMAC-GIJ, 2015-10) Addo, Joseph Tuffour
In the face of rapid increase in new media technology, previous scholarly research has attached much interest to the intersections and dynamics between traditional media and new forms of communication. Still, radio dominates as a major mass medium in Ghana and Africa. The study examined the radio listening habits of adolescents in an era of digital technology. It surveyed 300 high school students in Ghana specifically with regards to gratifications sought; gratifications obtained from listening to radio and the mode of accessing radio. The research further investigated whether or not radio in Ghana is serving the needs of adolescents as well as the extent to which other media outlets in the information age are having displacement effects on traditional radio, within the framework of the Uses and Gratifications and the Niche theories. It panned out from the investigation that majority of the students listen to radio in order to be entertained and informed on current happenings and healthy lifestyle. The traditional radio set turned out to be the single most preferred device for listening to radio as a result of its comparative advantage such as affordability and accessibility to non working students. The results of the investigation further indicated that, adolescent girls in Ghanaian High Schools prefer accessing radio with Inobile phones thari their male counterparts who relied more on advanced devices such as MP3. In order to get the most of entertaimnent, celebrity interviews, sports and current affairs respectively. It elnerged from the research that, although adolescents still listen to radio, a significant number of students no longer fancy radio in Ghana due to interjections of favourite music by D1s; presence of invectives and too many ads on alcohol and condoms.
Newspaper Coverage of the 2012 General Elections: A Study of the Ghanaian Times and the Daily Graphic
(UniMAC-GIJ, 2015-10) Agbenu, David Etsey
Press freedom is a core aspiration of the Universal Declaration of Human Rights, and is widely seen as underpinning democratic freedoms such as the right to free speech and association. Media outlets are crucial to the exercise of freedom of expression because they provide the platform through which this right is effectively exercised. The public depend on the media to inform them of current events and this is more crucial the democratic process where it becomes outlets are channels through which citizens can communicate with each other and acting as a facilitator of informed debate between diverse social actors, encouraging the non-violent resolution of disputes. This study sought to find out whether the media, particularly the Ghanaian Times and the Daily Graphic newspapers provided adequate coverage during the 2012 general elections in Ghana. The study hinges on the Content Analysis theory as well Agenda Setting, Watchdog theories. The study was based on the assumption that media are more likely to give prominence to election stories concerning powerful politicians and government official instead of setting the agenda for public discourse. The findings derived from the study supported this assumption. A significant percentage of space that was devoted by the Ghanaian Times and the Daily Graphic newspapers contained stories about the political elite and government officials. This study, it is hoped will serve as guide to the media to be more responsive and provide adequate coverage for the satisfaction of all segments of the public.
Radio and New Media: Opportunities and Challenges- A Study of Peace 104.3 FM
(UniMAC-GIJ, 2015-10) Agyeman, David Okyere Kwasi
This study explored the opportunities and challenges of new media and radio broadcast through a study of Peace 104.3 FM. Six specific objectives guided the researcher to find out how new media has enhanced Peace 104.3 FM to function effectively and also highlighted the challenges new media platfonns posed to the radio station. Triangulation method was used for the study because both qualitative and quantitative methods were applied for the study. The population for the study was interviews of the editors of Peace 104.3 FM and PeaceFmonline.com respectively for qualitative analysis. Questionnaires were given to students from the University of Ghana, Legon, the Ghana Institute of Journalism and also members of the general public for the quantitative analysis of their responses with regards to the use of new media platforms on Peace 104.3 and Peace Fmonline.com. The data collected indicated that, majority of the respondents were of younger generation who use Whatsapp, Facebook, Twitter and other fonns of new media platforms. Majority of the respondents use their mobile phones and the internet a lot to listen to Peace 104.3 Fm. The results of the study also show that, the adoption of new media technologies by Peace 104.3 FM has increased their listenership due to variety of Y outube, Podcast, Face book, live streaming and quick feedback responses. The study further revealed that, intermittent truncation of internet services either on respondents mobile phones or non-availability of internet service at various locations in parts of the country are some of the technical challenges associated with the use of new media on Peace 104.3 Fm. One important conclusion that can be drawn from the study is that new media enhances the ability of traditional radio broadcast to function more effectively.
Influence of the Use of Whatsapp Messneger on Adolescent Language and Relationship Ties in Ghana: A Case of Adolescents in Ejisu-Juaben Municipality
(UniMAC-GIJ, 2015-10) Opoku, Linda Yeboah
The purpose of the study was to determine the influence of the use of WhatsApp messenger on adolescent language and relationship ties in Ghana using adolescents in Ejisu-Juaben municipality as a case study. The study employed the dominant-less dominant approach of the mixed method to seek opinions on the influence of WhatsApp messenger. Purposive and simple random sampling were used to select the sample.Ten junior high schools and 300 respondents were chosen and used for the study.Questiolmaires and interviews were used for the study. The study found that there was a weak negative correlation between WhatsApp usage and the everyday language of adolescents be it in school or at home. This indicates a weak correlation in their learning. It further showed that WhatsApp messenger was just an addition to help keep adolescents social circles well bonded. Adolescents still preferred face-to-face interactions. The study further succeeded in drawing a linkage between adolescent development (language and building relationship ties) to the uses and gratifications theory with the intension to understand WhatsApp messenger as a medium among other new media networks for seeking cognitive and social integrative needs. The study suggests that teachers and guardians be abreast with the technology and skill that comes with using of the mobile messaging app to enable them guide adolescents as it could harm them.
The Impact of Layout and Design in Newspapers on Readers: A Study of the Daily Graphic
(UniMAC-GIJ, 2015-10) Somuah, Esther
Over the past decade, publishers all over the world have been concerned about the declining rates of newspaper readership among young generation and there has been much debate about why this is happening. The problem has not only been attributed to advancement in technology, internet and proliferation of the broadcast media but also the low reading culture, whereby it takes much effort for individuals to cultivate the habit of reading. It is imperative that newspapers are made more interactive with more design elements, images, illustrations, colour and information graphics that will simplify reading for young adults. There was the need to find out how the design and layout has impacted the reading culture of young people. Based on qualitative approach, this thesis explores the growing influence and power of layout and design in news delivery which serves as a function of attracting readers. The study assesses the aesthetics and functional impact newspaper design and layout have on readers. Whether layout and design has played its role effectively in attracting and drawing more young people to the Daily Graphic and the extent to which design and layout has impacted on perceptions and revenue generation? The findings support the Dependency theory where readers depend on newspapers for information. Layout and design helps 70 percent of readers to digest news easily. Findings of this study show that layout and design is significantly necessary for a newspaper to look attractive, visible, persuasive, compelling and easy to read. In general, Due to the intense competition in the industry, the Daily Graphic has to come out with innovative layout and design in order to retain its readers as well as attract prospective readers.
Media Ownership and Content of News; Comparative Study of News Bulletins of State and Private Owned Stations GTV and TV3 Networks
(UniMAC-GIJ, 2015-10) Oredola, Rachael Ifedayo
This research work investigates on how ownership influences news contents and to ascertain to which extent audience can perceive ownership influence on news contents of and Tv3 networks and Ghana Television (GTV). The study attempts to find out implications of news credibility and objectivity whether the two stations are credible and objective in news contents to their target Ghanaian audience and weather owners of these media influence news content in any ways and to know how objective and credible news bulletins contents are presented to viewers. In carry out this study, questionnaires and content analyses coding schedules were used to gather information from respondents. findings indicate how news are presented by the two stations, GTV as a state own stations presents news contents on parliamentarians, politics and governments activities, its expected of GTV to give more prominence to social and human interest issues however TV3 network as a private own stations presents news that focus on social and human interest, not limiting its contents to political activities. Data further reveals that audience can perceive commercials and political influence above news contents from both stations. The study recommends among other that, Media practitioners should consider the pen not sword in news reportage. Reporters should stop considering brown envelopes but attention should be iInpulse towards ethics governing journalism and Media practitioners froln editors to reporters should ensure that the interests of the owners are not often taking high precedence in their news coverage and reportage.
Men and Women Football in the Ghanaian Print Media: A Case Study of Graphic and Ghana Sports Newspapers
(UniMAC-GIJ, 2015-10) Nii Lamptey, Desmond
Sports media are seen as the medium which has a large influence on sports. According to research on sports media, reporters have gender biases. Women are marginalised in the media (Billings, Halone, & Denham, 2002). This is the motivation behind this study which is intended to analyse the prominence that the print media give to both male and female football news. Content analysis was used to collect data for this study. Six (6) months publications of Graphic Sports and Ghana Sports newspapers were purposively sampled and critically analysed. Five hundred and twelve (512) stories of both newspapers were used to collect the data. The findings showed that coverage is not equal. More articles are written about male football and athletes than that of the females, as well as males receiving more photographs and coloured photographs than females. Females received less coverage in the newspapers. Over all, the findings revealed that the print media, both the state-owned newspapers and privately-owned newspapers, give more prominence to male football news than female football news. The consequence is that the people of Ghana will not get well informed about women's football, but get to know all about male football which does not augur well for the total development of football in Ghana. This indicates that the print media sets the agenda for male football activities and leave female football behind which is not good for the total development of football as the functionalist theory says.
Social Media as a Tool for Civic Activism in Ghana
(UniMAC-GIJ, 2015-10) Dekalu, Audrey Francesca
The study sought to assess the role social media plays in civic activism in Ghana. It drew on recent actions or happenings that constitute civic activism and explored the relationship between them and social media. In effect, the study was aimed at identifying the role social media plays in terms of mobilizing and organizing people for demonstrations, which is a key component of civic activism in Ghana. The motivation for this study was derived from the significant roles social media played in major activities such as #DumsorMustStop vigil and #OccupyFlagstaff demonstration. The social network analysis and technological determinism theories underpinned this study, while some related literature were reviewed to identify how the current study relates to the previous existing scholarly materials on the subject. Through a survey of 100 respondents sampled from Madina, the study found out that social media tools are key cOlnponents of recent civic activisnl actions. One key finding was that social media platforms are used by sections of the citizens to post their sentiments and identify themselves with the sentiments of the demonstrators. This means that through social media, even people who are unable to be physically on the demonstration grounds are able to express their positions on the cause of the demonstrations. Furthermore, this study revealed that social media appear to be a faster, cheaper, convenient and efficient way of mobilizing people for civic activism. The study concluded that social Inedia, as new Inedia channels, have come to stay, hence it behoveson organizers of protests via social media to sensitize their members to avoid using abusive language and insults on their social nledia during civic activism discourse. This, in the view of the researcher. is necessary for ensuring proper dispassionate discussion of issues of national interest.
The Impact of Social Media Advertising on Alcoholic Beverages: A Study of Guiness Ghana Brewery Limited
(UniMAC-GIJ, 2015-10) Ampofo, Kwadwo
Even though social media is known to affect and influence consumers ~ decision with respect to the purchase of certain products, there is a paucity of empirical findings on how social media influences consumers' decision with respect to buying alcoholic beverages. The general objective of this study was to assess the impact of social media advertising on consumer goods; a study of Guinness Ghana Breweries Limited (GGBL). This study adopted the descriptive survey approach and collected data from 200 customers of Alcoholic beverages based in the Greater Accra region. This study found over 50% of the respondents find adverts through social media as more interesting, more interactive, more marketable and more innovative. Effects of social media on customers are mixed. Enriching content on their social media platforms is key to influencing consumer decision-making. In fact about 53.5% of the respondents either strongly agreed or agreed that that the emotional cues in the contents of the ads on the company's social media platform affect their decisions. Content shared by customers must therefore be censored and controlled to avoid mischief and blackmailing of GGBL.
An Assessment of the Prevalence of Herbal Medicine Advertisement and Its Effect on Consumers: A Study of Traditional Medicine in Ghana
(UniMAC-GIJ, 2015-10) Arthur, Emmanuel J.K.
The general objective of this study was to assess the effectiveness of Traditional Medicine advertising on consumer decision-making in Ghana. This study adopted the descriptive survey approach and collected data from 100 customers of five Traditional Medicine Practitioners based in the Greater Accra region. This study found that 75 % of the respondents were generally knowledgeable about traditional medicine, had positive attitudes and perceptions about traditional medicine. The study found that adverts on traditional medicines affect respondents' patronage and usage of traditional medicine. It was specifically found that 70% of the respondents agreed that advertisement of traditional medicines essentially informed them to buy traditional medicine. Factors affecting consumers' buying process include the usefulness, truthfulness and clarity of the messages in the adverts of TMs among others, in the TMAs. Based on these, a number of key recommendations are proffered, one of them being that adverts should be made to follow standards recommended by the Food and Drugs Board. That way, producers of traditional medicines would be seen practicing what they preach. The reality is that "safety" and "natural" are not synonymous. Therefore, regulatory policies on traditional medicines need to be standardized and strengthened on a national scale.
Challenges Associated with Reporting on the Oil and Gas Industry in Dar Es Salaam, Tanzania
(UniMAC-GIJ, 2015-10) Luwondo, Monica
This study sought to investigate challenges associated with reporting on the oil and gas industry in Dar es Salaam, Tanzania. Related literature was reviewed. The quantitative ( descriptive) research design was adopted. Secondary data were gathered from journals, books, technical and research reports including theses, dissertations, magazines, newspapers, the internet and other relevant documents on public relations and hospitality and airline business. Primary data were also gathered from 25 journalists in Dar es Salaam, Tanzania. Self-administered questionnaires made up of both open-ended and closed-ended questions were distributed to the 25 journalists. After analysing the data, it was found that challenges of journalists in Dar er Salaam include blackmail, death threats, physical assault and verbal assault. Others are torture and maltreatments, administrative and judicial harassment, inadequate journalism training, stigmatisation by state authorities and disappearances of journalists as well as lack of safety and difficulty in accessing information regarding the oil and gas industry in Tanzania. It was suggested that mixed methods research (i.e. combination of quantitative and qualitative research) should be conducted in the same area to provide both surface description and deeper understanding of the issues involved. Issues as to whether journalism in Dar er Salaam is male dominated and print media dominated should be investigated in future research.
The Fate of GBC as a Public Service Broadcaster in a Commercially Competitive Media Environment in Ghana
(UniMAC-GIJ, 2015-10) Eyiah, Seth Kojo
This was a qualitative study which sought to ascertain the fate or future of Ghana Broadcasting Corporation as a public service broadcaster in the liberalized and commercially competitive media environment in the country. Eight respondents were purposively selected and interviewed. The theories of public sphere, the ownership, public broadcasting, libertarian and liberal pluralist formed the theoretical foundation for this study. Contrary to views held that GBC's commercial activities have blurred its public service mandate, the study revealed that the corporation was mindful of its mandate of providing public service as it struggled to meet revenue targets. The study also revealed that "paid for" news items were given priority attention in the broadcasting of news. The study suggests that though the fate or future of GBC is bright, its dominance over broadcasting and influence has nonetheless reduced. The study recommends the review or repeal of GBC's enabling statute, NLCD 226 of 1968, while efforts must be speeded up to pass into law the Broadcasting Bill to firmly position the corporation in the scheme of the liberalized and commercially competitive media environment it finds itself. Ghana's Parliament must not hesitate in adjusting the TV Licecne fees accordingly when it becomes necessary to do so as it has proven to be the most effective source of funding of public service broadcasters.
Human Rights Abuse: A Content Analysis of the Daily Graphic and the Ghanaian Times (2012)
(UniMAC-GIJ, 2015-10) Kanyi, Lawrence Ayitey
The study which is a comparative content analysis used quantitative content analysis of the Daily Graphic and the Ghanaian Times from January to December in the year 2012 to assess the coverage of human rights abuse in Ghana. Human rights are widely considered to be those fundamental moral rights of a person that are necessary for a life with human dignity. States are expected to protect citizens by creating environments that allow law enforcement agencies to function effectively. The data collected were presented in tables. Out of the total of 2258 stories coded in the Daily Graphic, 2247 or 99.51 percent were non-human rights abuse stories while 11 or 0.49 percent were human rights abuse stories. In the Ghanaian Times out of the 1909 stories 1889 or 98.95 percent were non-human rights abuse stories while 20 or 1.05 percent were human rights abuse stories. For both papers, there was a total of 4167 stories out of which 4136 or 99.25 percent were non-hun1an rights abuse stories while 31 or 0.74 percent were human rights abuse stories. Some of the stories occurred in some regions than others. Civil rights abuse got the highest coverage with all stories being straight news. The greatest number of the stories were placed in the inside pages while many of them had no picture accompaniment. In most cases the reporter was the main speaker. The page usually allocated the stories was small, which is one-and a third (1/3) of the page size and below suggesting that the issue was not a priority for the newspapers. The study made many recommendations by suggesting that much page must be given to the human rights abuse stories. Also. the newspapers must report human rights abuse and promote human rights through editorials. comlnentaries, features and letters to the editor. Policy makers and human rights organizations mustt publish human rights issues in newspapers through editorials" features and commentaries to make the reader see human rights as an important issue so that the reader can give it more attention.
Convergence Between New Media and Traditional Media: A Case of Graphic Communications Group Limited
(UniMAC-GIJ, 2015-10) Asamoah, Boahene
Graphic Communications Group is a mono-print state-owned newspaper media house in the country. It has six titles namely, The Daily Graphic, The Mirror, The Graphic Sports, Junior Graphic, Graphic Business and The Graphic Showbiz. Its various brands are market leaders in their own segments of the newspaper market. Since its establishment in 1952, the company has metamorphosed from the government controlled into a state-owned newspaper delivering profits and paying dividends (Graphic Communications paid GHc500, 000 as dividend for the 2013 operational year) to the governments. Indeed it is the only state owned media organisation among the four state owned media organisations (Ghanaian Times, Ghana News Agency, Ghana Broadcasting Corporation and Graphic Communications Group) that has consistently paid dividend to government since the return to constitutional governance in 1992.

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